Our beach holidays in…Germany?

“South to the Sun”

That was the holiday slogan that I grew up with as a child in Britain. In the early days what it really meant for someone from London was the South-west of England; Devon, and if you wanted to be really adventurous, Cornwall, where there were big sandy beaches. And according to the holiday posters, the sun was always shining there too. The reality was quite different; the worst holiday was in a caravan when it rained for just about the whole two weeks, but there were plenty of other holidays where I remember we were inside most of the day, playing family games because it was raining.

British Railway poster from around 1930’s

Gradually, British people were able to afford holidays in the real South; in Majorca, where the sun really did shine every day, and where there was more on the menu than fish and chips. When we finished secondary school and had a free summer before starting university, six of us headed off for the first time to the real South. Actually we chose an unusual destination; what is now Istria. It was called Yugoslavia then, and many people were nervous about going there, but I immediately fell in love with it;  the sun, the light on the shimmering sea, the pine trees whose scent mixed with the sea air and the grilled food to create an unforgettable aromatic cocktail. I brought back a tourist poster of Rabac, signed by all the local friends we made, and gazed at it longingly every night during the long winter. From that point onwards, my summer holiday criteria were: warm sunshine, beach, and exotic things (including girls) that you did not find in Britain. I was not exactly unusual in this respect; I soon learned that Europeans from anywhere north of the Alps had the same idea about a good holiday, and the further north they came from, the more important it was to have such a holiday every year. As these Europeans became older, they started to make the dream more permanent, by buying up holiday homes in the south of Europe. I’ve had that dream too, but it has been diluted by Czech summers. They are much better than British ones, so a Prague summer really feels like summer, with the beautiful Petynka pool so close to me. Czechs themselves however seem to have adopted the South to the Sun maxim. I’ve learnt that this desire to head South – at least among the older generation – derives from something that we Brits did not have to deal with; that under the old regime, only the “approved” could go South on holiday.  The mass exodus by car to Croatia reminds me of those childhood holidays when we all packed into tiny cars  which wheezed slowly down to the South-west.

So you might think it a bit odd that now, when everyone else is heading South to the Sun on the D1 or the D3, we are heading north, on the D8. To a country very few people in Britain even realise has a “holiday coast”


I thought a lot about how we slowly came to love the German coast as I used to love Istria, despite the many differences. I don’t mean this in a very serious way, but it made me conscious of my identity as a Northern European, living in Central Europe. But mainly I just want to show you what we like about it and maybe it will encourage some of you to try it; just don’t blame me if it rains the whole week.

The beaches.

Actually this all happened because of Arry. He was our first dog, a beautiful golden Labrador who considered all living creatures, except cats,  as a potential friend. He developed some skin allergies and the vet said that some time by the sea could help. But he didn’t get to see the best beaches because with him we went to Rügen and the following year to Travemünde. The best beaches lie either side of Rügen, big beaches of beautiful light sand, stretching as far as the eye can see, with generally shallow water, safe for kids and usually perfectly positioned for heart stopping sunsets. But before I get too carried away, let me just add something here: this is the Baltic Sea we are talking about. If the sea temperature is above 20° then you are lucky. I could scare a British reader and point out that Warnemünde is on the same latitude as Whitley Bay. But Whitley Bay doesn’t have a beach to compare with Warnemünde, and Warnemünde beach is basically repeated for 130kms all the way to Lübeck. 

From Lübeck to Ahlbeck (280kms) there’s a beach like this with space for you

So you have this beautiful sandy beach; and it is cared for by Germans. This produces a number of different outcomes to a similar sandy beach in Britain. The foreign visitor has to accept that beaches, like everything else in Germany, must have “Ordnung”. So every significant town will organise its beaches into numbered zones. These have a special significance if you want to go to the beach with your dog, or if you want to go to the beach and take off all your clothes. You will find that the dog beach (Hündestrand) is generally out on the edge of the resort; and right next to it will be the nudist (FKK) beach. This is Ordnung. Your dog isn’t complaining, because a walk is never a bad thing. 

No matter which section you eventually choose, you will never be far from a toilet, which will be clean and fully equipped. This too is Ordnung. Every night the beaches are scrupulously cleaned; and every day the visitors are expected to keep it that way. And because it appears that 98% of the visitors are German, that’s exactly what they do. However you also have to pay for this via the Kürtax. This is less than €2 per day, but Germany, as you will find, is strangely backwards when it comes to digitisation, and these are paper vouchers, which you either get from your accommodation, or which you must buy if you are a visitor for the day. More than likely the Controller will come and check on you, too. It’s rather like the Prague Metro on the beach…

The Strandkorb.

This is a Baltic icon, and I love it. You have to use it for a day, in order to fully appreciate the design genius (the design is basically unchanged for more than 100 years). It protects you from the wind; if there is sun; even if it is only 10C, you will find Germans in their Strandkorb, in reclining position, getting the sunrays on their faces. If a shower suddenly arrives – and it can arrive quite suddenly – you tilt your Strandkorb upright and it protects you against the rain. Most of them have compartments under the bench, where you can store your stuff. You turn them round during the day towards or away from the sun. Sometime in the early evening they all magically return to their pole position and stand like a small army admiring the sunset and waiting for their duties next morning. 


It’s either hotels or private accommodation. The hotels in the main resorts are usually big institutions, like a Marianské Lazne on the beach, and indeed in some of the resorts there is a long “Kür” tradition. But younger (or younger at heart) people would probably find the atmosphere a bit stuffy; in which case you need to rent an apartment, or small house if you are a larger family or group of friends. Booking this is a rather stressful exercise, but probably familiar to those who have done the typical Czech Croatian holiday. Agencies dominate, but they seem to dominate in only one resort each, so I recommend to just Google “Apartment “+ the town you are interested in, and see what comes up. Generally the German agencies are cheaper than booking.com and AirBnB, but unlike the latter they tend to demand quite large deposits on booking. The quality is pretty good, although the furniture in the cheaper properties can still remind you that you are in East Germany. It also seems to be an old convention that customers bring their own bed-linen, and if you cannot be bothered with this, you have to pay extra for a “Bett-pakett”. It’s changing, but slowly. This is quite a conservative tourist industry, reflecting the clientele, which I’ll come to…Otherwise, you will in most cases find all you need if you plan to do some cooking – which we do.

There is of course the caravan or camping option. It’s not our thing, but we have found ourselves inside various campsites from time to time, and they all seem to be of good quality.

But the most important advice is this; book early. I mean, ideally in January. The Germans are the dominant customer group, and they book early. Maybe we have found it especially tough because we always come with a dog, limiting us to perhaps 30% of the available accommodation; but you know the English holiday legend about “being on the beach before the Germans”…


Fish, obviously, is a big attraction. Although if I am honest, it’s not as exciting as on the Med. The local fish are generally white, and the restaurants generally conservative, with very similar recipes. However, if you like smoked fish, you will find lot of places smoking their own, either to eat immediately or to take back to your place. Inevitably too, truly local fishing has almost disappeared, and a lot of the fish on sale in the fish shops came via Hamburg from quite a long way away. Kühlungsborn and Zingst are two exceptions which have a local fishing boat landing fresh fish daily. If you ask around, you will find out quickly enough where the best fish is where you are staying. 

The conservative clientele has not encouraged innovation in restaurants, but we see signs of change. Probably the most creative fish restaurant we have tried is Seeteufel in Kühlungsborn, but it can be booked up one week in advance as the main room is very small – they need good weather to be able to double their capacity on the open terrace. Last year in Zingst we were very pleased to discover Kochwerk, which is not just a fish restaurant and is really working hard to offer something more creative. 

SeeTeufel, Kühlungsborn

The bakeries are a strong point. Delicious fresh bread in various styles; and cake. Colourful, exotic cake, tempting you in to enjoy with a milky coffee, guaranteed to cheer you up if it’s raining. 

And then there are two more Baltic, or rather Ostsee, icons to mention

  • Fischbrötchen. They are small crusty baguettes filled with cold fish, often herring. Some onion and lettuce will be added. They are insanely delicious and on sale everywhere. It’s surely one of the healthiest fast-food offers in Europe. And of course it seems so simple and you can buy all the ingredients from the farmer’s markets in Prague, but somehow it just never tastes as good. 
  • Strawberries. This one may surprise you. At every town along the coast you will find    the bright red mobile stand selling strawberries and jams. They will be the best strawberries you have tasted for quite some time, better than what we grow here in the garden; we always bring a box back with us, and they are still fresh and firm a week later. I tried to find out why they are so good up there. My Swedish friend who comes from just across the Baltic Sea from there believes that it’s because in the relatively cool climate they grow more slowly, but they also get as much if not more sun then here, because the summer days are very long. Whatever the reason, enjoy. A couple of big local companies dominate the supply via these stands, and one of them has a huge IKEA size place devoted to strawberries and all you can do with them, including the jam being made in big vats in front of your eyes.
  • Das Fischbrötchen
  • Drink.

    It’s all about beer and rather dangerous hard spirits. My favourite brewery from the region is Störtebeker, based in Rügen. They are quite innovative, so you will find plenty of variety in their range. They are proud of their Freibier, one of the most drinkable 0% beers I’ve tried; and last year they had both 0.5% and 2% flavoured Radler, which drinks really well on the beach or your terrace. The other one I like is Jever, with its distinctive herby flavour, but it doesn’t really count as local.

    The hard spirits are generally cousins of vodka, and all are expert in giving you a hangover. I think they are mainly to be drunk through the long winter nights. Never mind. Aperol spritz and similar are what people drink as they gather to enjoy the sunset.

    Your fellow holidaymakers…

    Okay let’s deal with this, because they are key to the atmosphere you’ll experience. I would say they are 98% German. I conclude this from studying car registration plates. Hardly any are non-German. Furthermore they are unfamiliar if you are the type who enjoys knowing which plate designates which German town. That’s because they are overwhelmingly from eastern Germany. The age demographic is heavily weighted to the over 50s. We have noticed both these factors weakening a little since 2020; some younger people have started to appear, as well as car plates from Hamburg or Köln. But most are clearly Ossies and they have in many cases been coming here for years. Same apartment, same week.That’s why I describe it as a conservative clientele, and, I suppose, why things are slow to change. These resorts seem to be in good economic health, though; they  are pretty full in July and August, and the pandemic provided a further boost; it was probably this which encouraged some younger Westies to come and see what the previously unfashionable Ostsee  coast could offer. We often go the whole holiday without seeing a Czech car plate or even hearing Czech voices, although some young Czechs are up there working. Brits are even more scarce; getting there is far from convenient, and as a beach holiday destination, it is quite a hard sell.

    So if you are half my age, and looking for a vibrant nightlife, then frankly you will be disappointed. Even when there is live music, it’s likely to be a bit cheesy, and not particularly demanding; on the other hand everybody else loves it, and if it’s a nice evening you might just go with the flow. Actually one of our favourite evenings was in Rerik where a local and clearly much loved male voice choir delivered their repertoire of sea shanties by the harbour.

    Reriker Heulbojen

    Nor are the resorts, or their clientele, particularly inclined towards “look at me” behaviour. I suppose the East German heritage is one reason for this, and there are not so many places where you can or need to “splash the cash”. We quite like that egalitarian atmosphere. 

    Occasionally you may feel that the obsession with rules is a bit overbearing; but it is usually pretty clear why the rules exist, the problem is only that some people (including fellow holiday-makers) don’t hesitate to inform you when you’ve broken them. Just let it ride; it’s not personal, and you might start to notice how nice it is when everyone shows mutual respect for their neighbours. Oh, and by the way, in case you wondered, there are no Russians. 

    You cannot count on people speaking much English, certainly not amongst your fellow tourists, or even in a lot of the shops and restaurants. On the other hand, people will be delighted if you try to speak some German with them. 

    Four-legged holidaymakers

    The ability to take your dog with you was what took us there in the first place. Basically, dogs are welcome, provided, as usual in Germany, that they (or rather their owners) respect the Ordnung. During the day, in the resort, you are restricted to clearly marked zones of the beach. The upside for your dog is that there are many possibilities to make friends. Our ever-friendly Labrador spent three hours interacting on a cramped dog beach north of Travemünde, and was completely exhausted by the evening. But where the marked zone ends, the wild beach commences, and you can enjoy those long solitary walks with your dog by the sea that you always dreamed of. We did take our Lab to Croatia, but the Ostsee is far better; we didn’t feels dogs were particularly welcome in Croatia, and it was often not clear if they were allowed on the beach at all. Then there is the weather. Most dogs will prefer the temperate climate of the Baltic. The problem is that (as elsewhere) a minority of accommodation will allow dogs, so you have to book even earlier than most. But cafes and restaurants (especially those with outside seating) will usually welcome your dog, though it is wise  to enquire first.

    And the weather? 

    Well that’s the question. You have to go with a different expectation to that which you’ve developed from years of holidays on the Med. July and August is basically the season. But at any time you can expect some rain, perhaps quite a lot of rain. Statistically, August sees more rain than June or July, even though it’s the most popular month, due partly to school holiday schedules. You can expect wind, too. That’s why there are Strandkorben. Overall, temperatures are modest; 25 is a heatwave. Yet if it is sunny and the wind is light, 20 will feel like a perfect beach day, and you will need your sunscreen; and the beaches are glorious on such a day. Sea swimming? Well, in mid June, it would be too cold for me – 16 or 17C – but my wife (and of course the dog) are OK with it. If the weather is decent then it gets up to 19-20 and that’s OK even for a wimp like me. There are usually waves, and sometimes some jelly fish but generally the towns look after their beaches and keep them clean.    

    It’s raining, but there is blue sky. WTF?

    So what’s the essence of this place?

    It is in the beaches. Big white sandy beaches stretching all along the coast, and with more than enough room for everybody even in the centre of the resorts. It is in the heart stopping sunsets – most of the beaches offer an uninterrupted view westwards. It’s in the restraint on over-commercialisation, and the scrupulously clean and tidy environment. It’s in the Hanseatic architecture, including the piers. Every small resort has a wooden pier, and they and the timber wave-breakers remind me wistfully of the English coast – until I remember that in England many of the piers have been left to rot. Here they are in perfect working order. Of course they are.  It’s in the view of the ships of various sizes and purpose plying the seaways, bound for Rostock, or perhaps on to Poland or further east, or north to Sweden; and the constant cries of the highly assertive seagulls (hot tip, never leave your food unattended on your balcony!) It’s in the capricious weather, that might offer you a promising deep blue sky at 10,00, only for some distant clouds to gather in the west, and force you to change your plans for the afternoon – and then disappear again to give you that golden sunset. It’s in the proper, serious sea which can get quite angry but does not create dangerous currents around any of the resorts that we know of. It’s a coast where I hear and feel haunting echoes of the England of my childhood; it’s the place that made me realise that I am, for better or worse, a “Northern European” – welcome to the North!

    Part 2 – tips for the resorts and other holiday matters.

    Coming soon…

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